What some people might not realize, however, is that the Radio Auction is also a great opportunity for businesses and organizations to get the word out about their products and services by making a donation of an item or a gift certificate for products or services.
Broadcast live on Oldies 1510 AM, the Radio Auction features WRNJs Norman Worth and Deirdre Bryant, along with Russ Long, Steve Randolph, Doc South and a host of volunteer personalities from the community. Not only do the hosts have fun seeking the highest bids, but they also take time to describe each business and their products and services to listeners.
WRNJ has a loyal base of listeners, and those listeners are active consumers to have your business name mentioned on the air and link it with the good will associated from a donation that will benefit the Joan Knechel Cancer Center at HRMC that exposure is tremendously valuable, said Lisa Dimiceli, Special Events Coordinator for HRMC. In addition, listings of all of the auction items, along with the names of the donating businesses and organizations, are posted on three websites (hrmcnj.org, oldies1510.com, and goes.com) for pre-bidding prior to the event - its really a win-win for everyone.
The live, on-air portion of this years Radio Auction is set for Friday, March 7th from 9 a.m. to 5 p.m. and Saturday, March 8th from 9 a.m. to 2 p.m. The pre-bidding portion of the Auction, hosted by Global Online Electronic Services (GOES) of Hackettstown, is expected to be brisk starting in mid-February.
Last year over 200 outstanding packages were auctioned off, netting over $26,000 for the Joan Knechel Cancer Center at HRMC. Past auction items have included tickets to pro sporting events and plays, restaurant and retail gift cards, movie passes, skiing and golf passes, and gift certificates for services such as home carpentry, catering, auto repair and detailing, spa massages, legal services, hair and nail care, home cleaning and more.
Businesses and organizations that would like to get involved by making a donation to the Radio Auction are encouraged to contact the HRMC Foundation office, 908-850-6876, as soon as possible.